Marketing Consultant Job Description
Use this comprehensive Marketing Consultant job description to help you attract candidates with the right skills to perform in your business. This job description template is optimized for easy posting to online job boards or career pages.
How To Write A Marketing Consultant Job Description
Summary:
- Why is the role being filled?
- How does this role fit into the organization and the team?
- What makes your company unique?
- What would it be like to work for your company?
Requirements:
- What technical skills are needed for this role?
- Which soft skills are applicable for this role?
- What are the nice-to-have experiences of your ideal candidate?
- Include availability preferences in this section
Responsibilities:
- What are the key deliverables for this role?
- What does the day-to-day of this role look like?
Benefits:
- Compensation & bonuses
- Employee benefits & perks
- Ongoing training benefits
To find the best person for the role, you need to understand what the role involves. Before creating a Marketing Consultant job description, we recommend building your ideal Marketing Consultant Skills Profile. You can complete this skills profile with the hiring manager to define the role, contribution, and skills needed. Here are some examples of skills to include in your Marketing Consultant job description:
Stakeholder Management
Marketing
Digital Marketing
Data Analysis
Marketing Consultant Job Description
Are you a dynamic Marketing Consultant who is passionate about recreating and implementing marketing strategies across multiple channels?
Marketing Consultant Job Description Summary
Our company is seeking a Marketing Consultant to create and implement marketing strategies. We’re looking for someone who can build relationships quickly and determine what needs to improve in our current marketing practices. You will be a team player who provides feedback to internal teams on opportunities to develop and refine processes to help us build our brand.
About Your Company
[Insert 3-4 sentences summarizing what your company does. Share your mission, vision, and a little bit about your product or service.]
Marketing Consultant Job Responsibilities
- Ongoing development of business products and services, including features, benefits, pricing, channels to market and promotional activities.
- Planning, developing and creating effective marketing and sales strategies at both an organizational and client level.
- Analyze current marketing practices and advise on required changes
- Coordinating production of digital assets involving specialized activities such as copywriting, brand guides, video and other content.
- Analysis of data around end consumer usage of assets and develop strategies and campaigns to improve key metrics.
- Support business growth through contribution to marketing activities and quarterly goals.
- [Add or delete details about the role where necessary]
Marketing Consultant Job Requirements
- An understanding and interest in solving business problems with digital solutions - is aware of popular CRMs, agile methodology and platforms including cloud, marketing and email.
- Experience in professional accounts or client management.
- Excellent people skills.
- Excellent time management skills and experience at juggling competing objectives with effective prioritization.
- [Add or delete details about the role where necessary]
Pro Tip
In building your candidate profile, remember you’ve already identified what skills are needed to succeed in the role. For example, a Marketing Consultant must have an understanding and interest in solving business problems with digital solutions, and it would be nice to have web or software development decision making experience.
Marketing Consultant Benefits
- [List all of your company’s core benefits here]
- [This list might include health insurance, 401k matching, wellness or commuter reimbursements, and parental leave policies]
- [It also might mention nice perks like the office’s location, your dog-friendly environment, a flexible vacation policy, or meals provided]
- [Consider mentioning industry-specific benefits]
Pro Tip
Ensure that the entire recruitment process, from the job description to assessment to interview, reiterate your company vision and values. This will help you identify the right people for the role, and applicants will know whether your company is the right fit for them.