Content Marketing Manager Job Description
Use this comprehensive Content Marketing Manager job description to help you attract candidates with the right skills to perform in your business. This job description template is optimized for easy posting to online job boards or career pages.
How To Write A Content Marketing Manager Job Description
Summary:
- Why is the role being filled?
- How does this role fit into the organization and the team?
- What makes your company unique?
- What would it be like to work for your company?
Requirements:
- What technical skills are needed for this role?
- Which soft skills are applicable for this role?
- What are the nice-to-have experiences of your ideal candidate?
- Include availability preferences in this section
Responsibilities:
- What are the key deliverables for this role?
- What does the day-to-day of this role look like?
Benefits:
- Compensation & bonuses
- Employee benefits & perks
- Ongoing training benefits
To find the best person for the role, you need to understand what the role involves. Before creating a Content Marketing Manager job description, we recommend building your ideal Content Marketing Manager Skills Profile. You can complete this skills profile with the hiring manager to define the role, contribution, and skills needed. Here are some examples of skills to include in your Content Marketing Manager job description:
Research
Content Marketing
Content Writing
Data Analysis
Content Marketing Manager Job Description
Are you a hard working Content Marketing Manager who has a keen eye for detail and the ability to create meaningful campaigns?
Content Marketing Manager Job Description Summary
Our company is looking for a passionate, diligent and bold Content Marketing Manager to develop a dedicated team of content specialists that supports our wider business to garner deeper engagement with new and existing customers.
About Your Company
[Insert 3-4 sentences summarizing what your company does. Share your mission, vision, and a little bit about your product or service.]
Content Marketing Manager Job Responsibilities
- Create an efficient, enjoyable and highly engaged team culture.
- Fully lead, and be accountable for the success of content design and delivery.
- Build and maintain good working relationships with marketing, customer success and sales teams to deliver on business objectives through relatable and effective content
- Train, lead and mentor content specialists
- Work with content specialists to ensure the success of content strategy tactics
- [Add or delete details about the role where necessary]
Content Marketing Manager Job Requirements
- A keen eye for detail
- Demonstrated ability to develop a content marketing strategy and design/production plans that will meet commercial objectives
- Consistent track record in building brand awareness through content strategies
- Recent experience leading a content team
- Comprehensive understanding of all the principles of content marketing and passion in maintaining updated knowledge
- [Add or delete details about the role where necessary]
Pro Tip
In building your candidate profile, remember you’ve already identified what skills are needed to succeed in the role. Here’s where to list your “must-have” skills and maybe a couple of “nice-to-have” skills. For example, a Content Marketing Manager must have an eye for details, and it would be nice to have agency experience.
Content Marketing Manager Benefits
- [List all of your company’s core benefits here]
- [This list might include health insurance, 401k matching, wellness or commuter reimbursements, and parental leave policies]
- [It also might mention nice perks like the office’s location, your dog-friendly environment, a flexible vacation policy, or meals provided]
- [Consider mentioning industry-specific benefits]
Pro Tip
Ensure that the entire recruitment process, from the job description to assessment to interview, reiterate your company vision and values. This will help you identify the right people for the role, and applicants will know whether your company is the right fit for them.
