Content Marketer Job Description
Use this comprehensive Content Marketer job description to help you attract candidates with the right skills to perform in your business. This job description template is optimized for easy posting to online job boards or career pages.
How To Write A Content Marketer Job Description
Summary:
- Why is the role being filled?
- How does this role fit into the organization and the team?
- What makes your company unique?
- What would it be like to work for your company?
Requirements:
- What technical skills are needed for this role?
- Which soft skills are applicable for this role?
- What are the nice-to-have experiences of your ideal candidate?
- Include availability preferences in this section
Responsibilities:
- What are the key deliverables for this role?
- What does the day-to-day of this role look like?
Benefits:
- Compensation & bonuses
- Employee benefits & perks
- Ongoing training benefits
To find the best person for the role, you need to understand what the role involves. Before creating a Content Marketer job description, we recommend building your ideal Content Marketer Skills Profile. You can complete this skills profile with the hiring manager to define the role, contribution, and skills needed. Here are some examples of skills to include in your Content Marketer job description:
SEO
Content Marketing
Learning Agility
Content Marketer Job Description
Are you a creative and strategic Content Marketer who is passionate about building brand awareness?
Content Marketer Job Description Summary
Our company is seeking a Content Marketer who has a growth mindset and is performance driven, result focused, analytical with strong problem-solving skills. You will play a key role in building brand awareness and growing the organization.
About Your Company
[Insert 3-4 sentences summarizing what your company does. Share your mission, vision, and a little bit about your product or service.]
Content Marketer Job Responsibilities
- Track all activities and measure success to inform the content strategy.
- Manage content strategy and implementation across various channels
- Maintain information and imagery on the website to ensure a great user experience.
- Liaise with internal stakeholders to create content marketing strategy to align with business goals
- Maintain up-to-date knowledge of the market and our competitors
- Assist in the development of new content.
- [Add or delete details about the role where necessary]
Content Marketer Job Requirements
- Proven track record in learning new skills and keeping up with the ever changing landscape of marketing
- Experience implementing content marketing strategies
- Knowledge of digital marketing channels and social media platforms
- Ability to generate original ideas that strategically drive traffic
- [Add or delete details about the role where necessary]
Pro Tip
In building your candidate profile, remember you’ve already identified what skills are needed to succeed in the role. Here’s where to list your “must-have” skills and maybe a couple of “nice-to-have” skills. For example, a Content Marketer must have design experience, but it would be nice to have video editing experience.
Content Marketer Benefits
- [List all of your company’s core benefits here]
- [This list might include health insurance, 401k matching, wellness or commuter reimbursements, and parental leave policies]
- [It also might mention nice perks like the office’s location, your dog-friendly environment, a flexible vacation policy, or meals provided]
- [Consider mentioning industry-specific benefits]
Pro Tip
Ensure that the entire recruitment process, from the job description to assessment to interview, reiterate your company vision and values. This will help you identify the right people for the role, and applicants will know whether your company is the right fit for them.
