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Junior Sales Representative

Complete with job descriptions, skill profiles and interview templates. Use this junior sales representative hiring guide to help you make the right decisions, fast.


What does a junior sales representative do?

A junior sales representative is usually an entry-level role in the sales function of an organization. A junior sales rep is responsible for generating leads, developing client relationships, and hitting their sales goals.

To be successful, a junior sales rep must be able to communicate effectively and handle sales objections.

Day to day tasks of a Junior Sales Representative

  • Doing research online to generate leads
  • Cold-calling customer leads
  • Support the wider sales team in transactional or operational tasks
  • Assist with diary management for other sales team members for client meetings or events
  • Give sales presentations and be able to answer client questions about products and pricing

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​While a junior sales representative is usually an entry-level role, you can minimize turnover and replacement or training costs by making the right hiring decision the first time.
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Skills needed for a Junior Sales Representative

A junior sales representative needs excellent interpersonal and communication skills. As they deal with a range of different stakeholders, clients and situations, a junior sales representative should be able to deal well with setbacks and difficult situations. Because this is a junior role, it is also important that the employee is motivated, and has a growth mindset.

How to write a Junior Sales Representative job description

Once you’ve determined the skills required for the role, you can write the job description to advertise for your junior sales representative position. Here’s what to include in a sales manager job description:

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Job Title: An overview of the role’s day-to-day activities, and how the position contributes to the organisation.

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Summary: What makes your company unique? What would it be like to work for you?

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Responsibilities: An overview of the role’s day-to-day activities, and how the position contributes to the organisation

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Requirements: Skills a candidate must have to perform the job successfully.

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Benefit: Details of compensation, benefits and any perks on offer.

Depending on your organisation, a Junior Sales Representative might also be called a Junior Salesperson, an Account Executive, or a Junior Sales Consultant.

For entry-level roles, you’re likely to receive a larger number of applications than you would for a senior position. Ensure you provide details about what it’s like to work for your company, and what your company values are so applicants know whether your company is the right fit for them.

In building your candidate profile, you’ve already identified what skills are needed to be successful in the role. Here’s where to list your “must-have” skills and maybe a couple of “nice-to-have” skills. For example, a junior sales representative must have great communication skills that they have developed anywhere, but it would be nice to have someone who has previous sales or customer service experience.

Sample skill tests for a Junior Sales Representative

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Question 1
Question Type: Multiple Choice

When I hear a “no” from a prospect, my reaction is…

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Question 2
Question Type: Text

Pretend you are a salesperson for a company of your choosing. Please write a short cold lead introduction email that you may send to a potential client.

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Question 3
Question Type: Video

What are the most important things to focus on to be successful in sales?


How to interview a Junior Sales Representative

This interview guide is intended to be used in conjunction with the Vervoe skills assessment. Where a candidate has scored Low - Medium on a skill, focus on asking more questions from that skill to gain deeper insight into their level of competency.

Download our PDF interview guide to complete the hiring process. 

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