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Content Marketing Manager Skills Assessment

Assessment Category

Marketing

Content Marketing Manager Skills Assessment

Assessment Details
Author
Vervoe
Questions
10
DocumentTextVideo
Skills
4
Content MarketingContent WritingData AnalysisResearch
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Assessment Summary
A Content Marketing Manager is responsible for managing a team of content marketers and ensuring everyone on the team is working to achieve the set marketing objectives and managing the day-to-day operations of the team. This assessment contains 10 questions that test a candidate’s ability to succeed as a Content Marketing Manager based on a variety of different skills that are related to the role.
Skills tested in this assessment
The skills that are tested in this assessment for a Content Marketing Manager include how skilled the candidate is in conducting research, planning and creating content, and analyzing data. The assessment asks candidates to explain how they decide on topics and the format layout of new content, how they measure the success of their published content, how they conduct research for a topic that they know nothing about, the questions they consider to be most important to ask when working with a new client, and how they prioritize important tasks during the day.
What to test with this assessment
You can expect to learn if the candidate can conduct research and competitor analysis to ensure all content that is published is as accurate and effective as possible. You’ll learn if they can create content marketing plans and strategies to share with the team of content marketers. Also, if they are able to successfully promote content as well as make amendments if the content is not ranking as well as expected, and utilize SEO tools to ensure the content ranks as possible to increase reach.

About the Content Marketing Manager Skills Assessment

Want to hire the best Content Marketing Manager? Use our expert Content Marketer Manager skills test to hire the best person and never make another bad hire.

Content marketing involves creating interesting and engaging content to share with current and potential customers and stakeholders. The content should be relevant and attract and drive the reader to take action.

This Content Marketing Manager test assesses whether job candidates can work to achieve marketing objectives by leading a team and creating engaging content. This includes data analysis, content writing and marketing, and conducting research.

Candidates who perform well on this Content Marketing Manager skills assessment will have all the technical skills to create content that will help achieve marketing goals. They will also have the necessary soft skills to lead and motivate their team to produce high-quality work.

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Content Marketing Manager Online Test Sample Questions

Create a free account today to access the full Content Marketing Manager skills assessment test and more from our assessment library

Question Type

Question

Data Analysis

Question Type: Video

You have just written a blog series for the organization. How do you measure its success?
Question Type

Question

Content Writing

Question Type: Document

Write about the three top features of Slack (www.slack.com).
Question Type

Question

Research

Question Type: Text

You are taking in a brief for a new project. What are the top three questions you would ask the client?

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Frequently asked questions

Yes, all assessments are fully customizable meaning you can edit a word or two or delete the question and add your own. You can also customize correct answer samples to your exact business specifications.

We offer assessments for any stage of your hiring process.

Top of Funnel: Screen candidates at the top of the funnel with interactive multiple choice questions that include multi media choices. You’ll be able to test knowledge quickly and keep candidates engaged. Assessments are quick to complete ~20min

Mid Funnel: Combine a variety of question types like multiple choice with media, video responses to see how they communicate and a couple of presentation or spreadsheet questions to dig deeper into their technical knowledge. Assessments take ~40min to complete.

Bottom Funnel: A great opportunity to focus on a single outcome and test extensively with a more elaborate question and some documentation around the process. Assessments take ~ 1.5 hrs to complete.

You can completely customize an assessment for your brand including logo, colors and intro videos. You are also able to customize all of the candidate messaging so that it’s unique to your brand and business.

No, Vervoe assessments test for a range of both job specific hard skills and soft skills like communication or attention to detail. This means you’re testing a complete set of skills so you can be confident the candidate you hire not only has the skills to do the job but that culturally and behaviourally they’re the right fit for your business too.

We offer a range of interactive question types including code challenges, presentations, spreadsheets, document uploads, video, audio, multiple choice with media options and more. Each question type is a sample version of the real life tool. For example a code challenge is a snapshot of a live developer environment where a candidate can complete a specific task.
We have an extensive online help center with video and written tutorials to help you get up and running. Our friendly customer success team is also only a question away and can be contacted via our help center.
Yes, all skills assessment are customizable and can be created to simulate a job or task. This provides the ability to test a candidate on real-life skills and abilities required for the role. A unique combination of different types of questions can simulate how a candidate will perform in different scenarios.

Combining a detailed Content Marketing Manager job description with a Content Marketing Manager skills assessment can help to identify the specific skills and knowledge required for the job, and can streamline the candidate selection process. By writing a clear and concise job description, hiring managers can attract the right Content Marketing Manager candidates for each role.

Vervoe's comprehensive recruitment guide on how to hire a Content Marketing Manager provides a competency framework that maps out the core job-related hard skills and soft skills required for success in the Content Marketing Manager role. A Content Marketing Manager recruitment guide helps understand the hiring process of building the ideal candidate profile, writing an accurate job description based on skills, selecting the ideal candidate, interviewing top performers, and making a job offer.

Vervoe is the most sophisticated skill testing recruitment software on the market. It uses advanced machine learning to create tailored skills assessments that are instantly auto-gradable, allowing companies to test candidates for any skill, and automatically grade their response at any scale.

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