A telesales consultant is responsible for selling products or services to customers over the phone on behalf of a business. Their role is to attract new and existing customers to purchase from the business, as well as to inform them about deals and discounts to maintain long term customer retention.
A telesales consultant needs to be charismatic and friendly, always providing excellent customer service and going above and beyond for any prospects that they speak to. They must also be patient, and alter their sales pitch depending on the needs of the customer. Their aim is to turn leads into repeat customers, as well as to increase overall reach and brand awareness.
Day-to-day tasks of this role:
- Generate leads for the business to attract new customers.
- Keep in contact and schedule meetings with new and existing customers to inform them about new products or services, or any deals and discounts going on.
- Set targets and meet sales goals.
- Make sales and log/process orders.
UNDERSTAND THE ROLE
Skills profile for a Telesales Consultant
A formal tertiary education is not usually required for this role, however some organisations may require candidates to hold a qualification in business, customer engagement or business sales. Relevant training and on-the-job experience is most important and favourable when applying for this role. There are some common skills required for this position.
It is essential that a telesales consultant has extensive sales skills and experience. They must be able to identify sales cues over the phone, as well as enjoy working towards meeting sales targets and achieving challenges. They must also be able to confidently question prospects to understand their needs and tailor solution benefits that are relevant to them.
Telesales consultants must also have strong communication skills. They must be able to clearly and concisely communicate over the phone with customers, as well as listen to their needs before they speak. They must also tailor their communication style to the audience or recipient in order to get the best result.
Once you’ve determined the skills required for the role, you can write the job description to advertise for your position.
Telesales Consultant Job Description
- Why is this role being filled?
- How does this role fit into the organization and the team?
- What makes your company unique?
- What would it be like to work for you?
- What technical skills are needed for this role?
- Which soft skills are applicable?
- What are the nice-to-have experiences of your ideal candidate?
- Include availability preferences in this section
- What are the key deliverables for this role?
- What does the day-to-day of this role look like?
- Compensation & bonuses
- Employee benefits & perks
- Ongoing training benefits
PRO TIP #1
A telesales consultant will need to be proficient at using phones, computers and other forms of technology to complete their role. It is important to include this information in the job description to ensure the candidate that is hired is skilled in using these platforms/programs, and also so that the candidate is fully aware of the nature, requirements and scope of the position.
PRO TIP #2
Ensure that the entire recruitment process from job description to assessment to interview reiterates your company vision and values. This will help you identify the right people for the role, and applicants will know whether your company is the right fit for them.
Sample skills assessment
Question Type: Document
Tell me about a time where you have missed a KPI or goal the first time but persevered and then achieved it.
Question Type: Text
How would you effectively communicate with customers over the phone whose first language isn’t English?
Question Type: Video
What three questions would you ask a prospective customer who was thinking of buying our product/solution?
Interview guide for a Telesales Consultant
Once your Vervoe skills assessment has surfaced the most qualified people for your open role, you can focus on interviewing these candidates. The PDF interview guide contains structured questions against each of the competencies for this role.
This interview guide is intended to be used in conjunction with the Vervoe skills assessment. Where a candidate has scored Low – Medium on a skill, focus on asking more questions from that skill to gain deeper insight into their level of competency.
PDF INTERVIEW GUIDE
Get your copy of the interview guide to complete the hiring process. Includes questions against each of the skill competencies for the role.