Director of Content Marketing Job Description
Use this comprehensive Director of Content Marketing job description to help you attract candidates with the right skills to perform in your business. This job description template is optimized for easy posting to online job boards or career pages.
How To Write A Director of Content Marketing Job Description
Summary:
- Why is the role being filled?
- How does this role fit into the organization and the team?
- What makes your company unique?
- What would it be like to work for your company?
Requirements:
- What technical skills are needed for this role?
- Which soft skills are applicable for this role?
- What are the nice-to-have experiences of your ideal candidate?
- Include availability preferences in this section
Responsibilities:
- What are the key deliverables for this role?
- What does the day-to-day of this role look like?
Benefits:
- Compensation & bonuses
- Employee benefits & perks
- Ongoing training benefits
To find the best person for the role, you need to understand what the role involves. Before creating a Director of Content Marketing job description, we recommend building your ideal Director of Content Marketing Skills Profile. You can complete this skills profile with the hiring manager to define the role, contribution, and skills needed. Here are some examples of skills to include in your Director of Content Marketing job description:
Team Management
Marketing Strategy
Content Writing
Content Marketing
Director of Content Marketing Job Description
Are you a Director of Content Marketing with excellent leadership skills who is passionate about crafting long term content strategies based on growth?
Director of Content Marketing Job Description Summary
Our company is seeking a Director of Content Marketing to build a content strategy with a strong focus on driving growth and leading a team of marketing professionals to achieve great results.
About Your Company
[Insert 3-4 sentences summarizing what your company does. Share your mission, vision, and a little bit about your product or service.]
Director of Content Marketing Job Responsibilities
- Continually liaise with the senior leadership team
- Develop the marketing strategy and oversee a team of marketing professionals
- Ideate and create content across multiple social channels
- Direct and write specifically crafted copy across various customer touchpoints
- Engage with social media influencers for collaboration opportunities,if relevant to the company
- Work with external agencies on specific campaigns
- Analyze the impact of each campaign to determine if they are aligned with overall business objectives
- [Add or delete details about the role where necessary]
Director of Content Marketing Job Requirements
- A great attention to detail.
- A genuine interest in copy writing and bringing a brand to life through words.
- Strong experience in a role where you can demonstrate examples of content strategies you created, while leading a team.
- A strong track record of successful content campaigns that have led to increased sales and growth.
- Great organizational skills and workflow management to ensure campaigns are delivered on time and within budget.
- [Add or delete details about the role where necessary]
Pro Tip
In building your candidate profile, remember you’ve already identified what skills are needed to succeed in the role. Here’s where to list your “must-have” skills and maybe a couple of “nice-to-have” skills. For example, a Director of Content Marketing must have team management experience, and it would be nice to have relevant hands-on experience in the specific niche of the company.
Director of Content Marketing Benefits
- [List all of your company’s core benefits here]
- [This list might include health insurance, 401k matching, wellness or commuter reimbursements, and parental leave policies]
- [It also might mention nice perks like the office’s location, your dog-friendly environment, a flexible vacation policy, or meals provided]
- [Consider mentioning industry-specific benefits]
Pro Tip
Ensure that the entire recruitment process, from the job description to assessment to interview, reiterate your company vision and values. This will help you identify the right people for the role, and applicants will know whether your company is the right fit for them.