Vice President of Marketing Skills Assessment

Vice President of Marketing Skills Assessment

Assessment Summary
A Vice President of Marketing is responsible for overseeing all marketing efforts and activities of a company and works to improve the business’ market position and brand awareness through the execution of marketing strategies. This assessment contains 10 questions that test a candidate’s ability to succeed as a Vice President of Marketing based on a variety of different skills that are related to the role.
Skills tested in this assessment
The skills that are tested in this assessment for a Vice President of Marketing include the candidate’s ability to successfully manage and motivate their team, to manage internal and external stakeholders, and to come up with effective marketing strategies to help achieve company goals. This assessment will ask candidates how they will ensure that their team stays up to date with industry knowledge, technology changes, and marketing practices, how they measure and manage their team’s performance, their plan for changing the set marketing strategy when unforeseen circumstances arise, how they believe the marketing team should interact and collaborate with other departments in the business, and the top priorities they believe are most important for the marketing department.
What to test with this assessment
You can expect to learn whether the candidate can successfully manage and motivate their team to produce work that is of the highest standard, their ability to prioritize tasks and manage the expectations of stakeholders and successfully collaborate with other departments, their ability to plan and implement effective marketing strategies that will achieve business objectives and KPIs, manage the marketing budget and all expenditures, ensure compliance across marketing channels and maintain brand standards.

About the Vice President of Marketing Skills Assessment

Want to hire the best Vice President of Marketing to grow your business? Use our expert Vice President of Marketing skills test to hire the best person and never make another bad hire.

Marketing efforts give businesses an opportunity to drive awareness to their products and services and attract and engage customers. Brand awareness and a customer base then lead to sales and an overall increase in profitability.

This Vice President of Marketing test assesses whether job candidates can lead and drive the business marketing strategies on a global and national scale. This includes executing marketing strategies and effectively managing their teams and the expectations of stakeholders.

Candidates who perform well on this Vice President of Marketing skills assessment will have all the technical skills to be able to assess which marketing strategies best align with the business goals. They will also have the soft skills to be able to collaborate productively and effectively with stakeholders and their internal team.


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Vervoe skills assessments test a range of skills in one engaging, user-friendly flow. Unlock the hidden potential of candidates and remove unnecessary offline stages from your hiring process. Increase productivity and make decisions confidently with complete transparency around candidate scoring with data-rich profiles that make it simple to compare top performers.

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Question Type


Team Management

Question Type: Audio

Record three skills you would look for in a potential marketing hire. Outline why you choose these specific skills?
Question Type



Question Type: Document

Imagine our organization is launching a new product. What would your high-level marketing strategy be? (You can either come up with a new product or use a product we already have as an example.) Include which marketing channels would work best for our target market, which social media channels you would utilize, what marketing materials you would develop etc.
Question Type


Stakeholder Management

Question Type: Video

If you were to start with our organization, what would be your top priorities in your first 90 days?

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Surface the most qualified person based on how they perform tasks specific to your role. Test technical, non-technical, and soft skills in one assessment. Vervoe learns what’s most valuable to you, and identifies people with the skills to match.


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Invite candidates to your assessment by email, or get them to apply by taking the assessment directly from your job ad, social post or careers page. Use an ATS? We have a growing suite of ready to use integrations.

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Results are displayed with overall scores and rank plus breakdowns of achievements for individual skills. Top performers are easy to spot with badges and trophies.

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Frequently asked questions

Yes, all assessments are fully customizable meaning you can edit a word or two or delete the question and add your own. You can also customize correct answer samples to your exact business specifications.
We offer assessments for any stage of your hiring process.

Top of Funnel: Screen candidates at the top of the funnel with interactive multiple choice questions that include multi media choices. You’ll be able to test knowledge quickly and keep candidates engaged. Assessments are quick to complete ~20min

Mid Funnel: Combine a variety of question types like multiple choice with media, video responses to see how they communicate and a couple of presentation or spreadsheet questions to dig deeper into their technical knowledge. Assessments take ~40min to complete.

Bottom Funnel: A great opportunity to focus on a single outcome and test extensively with a more elaborate question and some documentation around the process. Assessments take ~ 1.5 hrs to complete
You can completely customize an assessment for your brand including logo, colors and intro videos. You are also able to customize all of the candidate messaging so that it’s unique to your brand and business.
No, Vervoe assessments test for a range of both job specific and soft skills like communication or attention to detail. This means you're testing a complete set of skills so you can be confident the candidate you hire not only has the skills to do the job but that culturally and behaviourally they’re the right fit for your business too.
We offer a range of interactive question types including code challenges, presentations, spreadsheets, document uploads, video, audio, multiple choice with media options and more. Each question type is a sample version of the real life tool. For example a code challenge is a snapshot of a live developer environment where a candidate can complete a specific task.
We have an extensive online help center with video and written tutorials to help you get up and running. Our friendly customer success team is also only a question away and can be contacted via our help center.

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See who can actually do the job, create efficiency through automation, and quickly surface the most qualified candidates so you can make data-driven hiring decisions that propel your business forward.

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