Performance Marketing Manager Skills Assessment

Performance Marketing Manager Skills Assessment

Assessment Summary
A Performance Marketing Manager is primarily responsible for managing digital accounts and diversifying the channel mix using paid social channels. They focus on campaign-specific results and drive the marketing department’s commercial performance. They will build relationships between brands and publishers to reach, engage, and convert others’ audiences to build sales and the brand. This assessment contains 8 questions that test a candidate’s ability to succeed as a Performance Marketing Manager based on a variety of different skills that are related to the role.
Skills tested in this assessment
The skills that are tested in this assessment for a Performance Marketing Manager include how skilled the candidate is in SEO, PPC, and paid acquisition. The assessment tests a candidates ability to optimize online pages, track results of implemented SEO methods, design PPC campaigns, their ability to know when to end an advertising campaign and the metrics they would use to come to this conclusion, as well as changes they would make to a campaign that is not as successful as they would like.
What to test with this assessment
You can expect to learn whether a candidate can manage the day-to-day digital marketing strategy and operations of a business, can provide reports and analysis to demonstrate effective ROI to key stakeholders, can monitor and optimize channels and campaigns to achieve business objectives around quality and scale, and can analyze results and make data-driven recommendations for optimization for future marketing campaigns.

About the Performance Marketing Manager Skills Assessment

Want to hire the best Performance Marketing Manager? Use our expert Performance Marketing Manager skills test to hire the best person and never make another bad hire.

Performance marketing refers to when a business pays a marketing company a fee when the desired action, such as a sale or link click, is achieved from online marketing initiatives or advertising. This kind of marketing helps a business to grow and expand, and improve its reach.

This Performance Marketing Manager test assesses whether job candidates have a wealth of knowledge in paid acquisition and how to best design and implement ads on various online channels. This includes SEO, PPC, and paid acquisition.

Candidates who perform well on this Performance Marketing Manager assessment will have all the technical skills to drive the marketing team’s commercial performance through systematic campaign-specific results. They will also have the necessary soft skills to work and collaborate with their team and other internal and external stakeholders.

LEADING SKILLS ASSESSMENTS

Assessments are more than just a shortlisting tool with Vervoe

Vervoe skills assessments test a range of skills in one engaging, user-friendly flow. Unlock the hidden potential of candidates and remove unnecessary offline stages from your hiring process. Increase productivity and make decisions confidently with complete transparency around candidate scoring with data-rich profiles that make it simple to compare top performers.

Play Video
Build your ideal assessment
Assessments can be created using the builder, write your own questions or choose from our bank of 300,000+, or you can use a template from our assessment library of 300+ verified tests.
1
Invite and track candidate progress​
Easily invite candidates via email, or generate a quick link for your job ad, career page or social channel to track candidate source.
2
Optimize your assessment​
Train our AI to understand what good and bad answers look like for you so we’ll grade your candidates like you would.
3
Select what really matters
Candidate results come to life with scores, rank, trophies and top performer badges, allowing you to unearth what’s most important to you.
4
Hire your hidden gem
Once you’ve found the perfect candidate for your role, mark them as “Hired.” Your successful candidate report cards are then easily accessible in your company overview.
5
SELECTING THE IDEAL CANDIDATE

Performance Marketing Manager Online Test Sample Questions

Question Type

Question

Paid Acquisition

Question Type: Video

Briefly provide an example of a paid campaign you’ve worked on and what the results were.
Question Type

Question

PPC

Question Type: Audio

Describe when you would close an advertisement test and what metrics you would use to decide. Feel free to draw on previous experience as an example.
Question Type

Question

SEO

Question Type: Text

Please describe your process to optimize the following page for Organic Search: https://example.com.

Never make another bad hire

Traditional job interviews don’t do the job

Transform the way you hire

HIRE FASTER

Hire 90% faster

Assessments are automatically graded by our powerful AI to save you time and provide accurate scores for each of your candidates. Top performers are highlighted by score and with trophies and badges.

AI Icon
HIRE SMARTER

Predict performance

Surface the most qualified person based on how they perform tasks specific to your role. Test technical, non-technical, and soft skills in one assessment. Vervoe learns what’s most valuable to you, and identifies people with the skills to match.

HIRE FAIRER

Reduce bias

Instead of screening people out, make hiring inclusive by testing everyone that applies for your role. Do away with relying on resumes to find the best candidates and reduce human biases that can be introduced in the hiring process.

AI-Powered Skill Assessments

Your complete solution for skills testing

Immersive questions

With 10 unique question types from code challenges to working spreadsheets to engage your candidates and place them inside real world scenarios.

Content library

Over 300 ready to use assessment templates for a variety of different roles plus a verified bank of 300,000+ questions to draw from to create your own.

BYO branding

Add your logo and corporate colours along with personalised intro videos and introduction notes for candidates.

Vervoe Screenshot
Vervoe Screenshot
Easy invites

Invite candidates to your assessment by email, or get them to apply by taking the assessment directly from your job ad, social post or careers page. Use an ATS? We have a growing suite of ready to use integrations.

Complete skill profile

Results are displayed with overall scores and rank plus breakdowns of achievements for individual skills. Top performers are easy to spot with badges and trophies.

Candidate report cards

In-depth report cards for each candidate including a breakdown of results and achievements for each skill along with full assessment responses.

Collaboration tools

Easily shortlist, compare and share candidate report cards with hiring stakeholders. Leave comments and tag candidates for further stages.

“It eliminated bias, and we saw a huge improvement straight away. Candidates were now being assessed purely on their skills”

CANDIDATE REPORT CARDS

Dig deeper and make informed decisions

See who can actually do the job in real time, create efficiency through automation and quickly surface the most qualified candidates based on how they perform job-related tasks.

Candidate Card
Skill Breakdown
Track Hires
Team Tools
Candidate Responses
Vervoe Assessments

Frequently asked questions

Yes, all assessments are fully customizable meaning you can edit a word or two or delete the question and add your own. You can also customize correct answer samples to your exact business specifications.
We offer assessments for any stage of your hiring process.

Top of Funnel: Screen candidates at the top of the funnel with interactive multiple choice questions that include multi media choices. You’ll be able to test knowledge quickly and keep candidates engaged. Assessments are quick to complete ~20min

Mid Funnel: Combine a variety of question types like multiple choice with media, video responses to see how they communicate and a couple of presentation or spreadsheet questions to dig deeper into their technical knowledge. Assessments take ~40min to complete.

Bottom Funnel: A great opportunity to focus on a single outcome and test extensively with a more elaborate question and some documentation around the process. Assessments take ~ 1.5 hrs to complete
You can completely customize an assessment for your brand including logo, colors and intro videos. You are also able to customize all of the candidate messaging so that it’s unique to your brand and business.
No, Vervoe assessments test for a range of both job specific and soft skills like communication or attention to detail. This means you're testing a complete set of skills so you can be confident the candidate you hire not only has the skills to do the job but that culturally and behaviourally they’re the right fit for your business too.
We offer a range of interactive question types including code challenges, presentations, spreadsheets, document uploads, video, audio, multiple choice with media options and more. Each question type is a sample version of the real life tool. For example a code challenge is a snapshot of a live developer environment where a candidate can complete a specific task.
We have an extensive online help center with video and written tutorials to help you get up and running. Our friendly customer success team is also only a question away and can be contacted via our help center.

Trusted by more than 8,000 teams worldwide

Vervoe Customer Walmart Logo
Vervoe Customer Australia Post
Vervoe customer KForce
Vervoe customer FDM
Vervoe Customer Omnicom
Vervoe customer TriNet
Vervoe customer Myob
HIRE TOP CANDIDATES

Use AI-Powered Performance Marketing Manager Skills Assessments to hire better candidates, faster.

See who can actually do the job, create efficiency through automation, and quickly surface the most qualified candidates so you can make data-driven hiring decisions that propel your business forward.

AI-Powered Skills Assessments