Vervoe

Retail Sales Associate

Customer Service

Complete with job descriptions, skill profiles, and interview templates. Use this Retail Sales Associate hiring guide to help you make the right decisions, fast.

What does a Retail Sales Associate do?

A Retail Sales Associate is the first contact point for a customer in a retail store. They are tasked with helping customers make buying decisions and will process the transaction and also upsell the customer as required. Retail Sales Associates will also carry out visual merchandising tasks and inventory management.

Day to day tasks of a Retail Sales Associate

  • Assist with picking and packing online orders as required
  • Meet & exceed daily sales targets
  • Customer engagement & service
  • Opening and closing store
  • Cash handling
  • Cleaning of the store
  • Secure merchandise by following all security systems' protocol
  • Stockroom duties
Recruitment guide role overview illustration

A Retail Sales Associate helps customers find merchandise and purchase products in a physical store. Their duties include ensuring the store is appropriately stocked, assisting customers as needed and performing transactions like sales and returns. They will also maintain the shop floor and perform ad hoc requests as needed.

Role definition illustration

Retail Sales Associate Hiring Process

Build the Ideal Candidate Profile​

To find the best person for the role, you need to understand what the role involves. You can complete this with the hiring manager to define the role, its contribution, and the skills needed.

Write A Job Description Based On Skills

Once you understand the requirements for the role, you’ll need to understand the skills for success. You can then write an effective job description to promote your role.

Selecting The Ideal Candidate

See which applicants have the right skills for the role. Send all your applicants a Vervoe skills assessment from the expert library, or customize one for your organization.

Interview Top Performers

Your skills assessment results will identify top performers. Focus your time on interviewing those that have met or exceeded your requirements. Assessment results will also help guide which skill areas to focus on in the interview.

Making An Offer

Once you assess your candidates against these skills, you’re ready to offer the top performer(s). You should base your offer on the value that the candidate would bring to your team and your business as a whole. It is also important to ensure your compensation and benefits packages are competitive in the industry and help you attract and retain the top talent.

Customer Service sector illustration

Skills needed for a Retail Sales Associate

A retail sales associate must be customer-focused and empathetic. Because each customer is different, a retail sales associate needs to have skills in resilience and learning agility. They must also have exceptional verbal communication skills.

  • Attention to Detail
  • Sales
  • Active Listening

How to write a Retail Sales Associate job description

Once you’ve determined the skills required for the role, you can write the job description to advertise for your position. Here’s what to include in your Retail Sales Associate job description:

Job Title
What position are you hiring for?
Summary
What makes your company unique? What would it be like to work for you?
Responsibilities
An overview of the role’s day-to-day activities, and how the position contributes to the organization
Requirements
Skills a candidate must have to perform the job successfully
Benefits
Details of compensation, benefits, and any perks on offer
Use our sample Retail Sales Associate job description
Job description checklist illustration

Sample skill tests for a Retail Sales Associate

Create a free account today to access the full assessment and more from our library

Question 1

Sales

Question Type: Video

Now imagine you have found a product that is perfect for Barabra's gift but it is out of the price range. Record a video selling this to Barbara.

Question 2

Attention to detail

Question Type: Multiple Choice

Refer to the following information: Acquisition Global's account number is 11456789 - their status is active and authorisation code is TNAv8xUOr. For Landec Limited, their account number is 12178957, they are inactive and their authorization code is z2aRt8dlZ. Then there is Helios Incorporated who are active with an authorization code of Ws6R2tRRC. Which of the following is Acquisition Global's account number?

Question 3

Active Listening

Question Type: Audio

What two follow up questions could you ask Barabara to help find what the customer is looking for?

How to interview a Retail Sales Associate

Once your Vervoe skills assessment has surfaced the most qualified people for your open role, you can focus on interviewing these candidates. The interview should focus on any skills that require development that were highlighted from the skills assessment.

Now you know that candidates can do the job, the interview becomes more of a relationship building exercise where you can get to know the candidate on a more personal level, understand their motivations, and how they would fit in with the team.

How much does it cost to hire a Retail Sales Associate?

The US average for a Retail Sales Associate is $44,559 according to Indeed.com while the reported average salary on Salary.com amounts to $31,600. Commission and bonuses are payable depending on experience and what targets are met.

United States

Retail Sales Associate salaries in the United States range from $24,913 - $39,624 (USD). Retail Sales Associate salaries in the U.S vary a lot depending on the industry and the commission structure.

Source: Source: Salary.com

United Kingdom

Retail Sales Associate salaries in the United Kingdom range from £12,000 - £51,000 (GBP). Retail Sales Associate salaries in the UK vary a lot depending on the industry and the commission structure.

Source: Source: Glassdoor

Australia

Retail Sales Associate salaries in Australia range from $39,000 - $72,000 (AUD). Retail Sales Associate salaries in Australia vary a lot depending on the industry and the commission structure.

Source: Source: Payscale