How To Hire a Junior Marketing Coordinator
Complete with job descriptions, skill profiles, and interview templates. Use this Junior Marketing Coordinator hiring guide to help you make the right decisions, fast.
Junior Marketing Coordinator Recruitment Guide
What does a Junior Marketing Coordinator do?
Junior Marketing Coordinators will support virtually every aspect of the marketing plan. They will work collaboratively with other marketing teams and managers to help them to achieve targets and build and launch successful campaigns. Another key role of this job is analyzing customer responses and engagement. A Junior Marketing Coordinator will support the planning and managing of marketing activities and will work with the marketing team to develop customer-related collateral.
Day to day tasks of a Junior Marketing Coordinator
- Research target audiences and analyze behavioural trends.
- Assist Marketing Manager in building and launching of campaigns.
- Collaborate with the Marketing team to develop strategies and targets.
- Provide assistance to the sales team.
- Assist in the drafting of copy for marketing material.
Junior Marketing Coordinator definition
A Junior Marketing Coordinators’ primary responsibility is to provide support and assistance to Marketing Coordinators and Managers. This will include drafting of copy, research in target markets, data exporting and campaign success analysis. It is an entry level position and the scope of the role will depend on the size of the company.
HIRING PROCESS
Junior Marketing Coordinator Hiring Process
Build the ideal candidate profile
Skills needed for a Junior Marketing Coordinator
A junior marketing coordinator must be an excellent communicator both verbally and in written form. They will have a good understanding of digital marketing platforms and the various methods that can be utilized. Whilst it is an entry level position, a junior marketing coordinator will have a marketing background and as such, a general understanding of the requirements within the scope of marketing.
- Marketing
- Communication
- Digital Marketing
Pro Tip
For entry-level roles, you’re likely to receive a larger number of applications than you would for a senior position. Ensure you provide details about what it’s like to work for your company, and what your company values are so applicants know whether your company is the right fit for them.
WRITE A JOB DESCRIPTION BASED ON SKILLS
How to write a Junior Marketing Coordinator job description
Once you’ve determined the skills required for the role, you can write the job description to advertise for your position. Here’s what to include in your Junior Marketing Coordinator job description:
Job Title: What position are you hiring for?
Summary: What makes your company unique? What would it be like to work for you?
Responsibilities: An overview of the role’s day-to-day activities, and how the position contributes to the organization
Requirements: Skills a candidate must have to perform the job successfully
Benefits: Details of compensation, benefits, and any perks on offer
Pro Tip
In building your candidate profile, remember you’ve already identified what skills are needed to succeed in the role. Here’s where to list your “must-have” skills and maybe a couple of “nice-to-have” skills. For example, a Junior Marketing Coordinator must have a solid understanding of basic marketing practices, and it would be nice to have experience with launching their own campaigns.
SELECTING THE IDEAL CANDIDATE
Sample skill tests for a Junior Marketing Coordinator
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Question 1
Marketing
Question Type: Text
Describe the kinds of conversations you have with other teams in the business when creating a marketing campaign.
Question 2
Communication
Question Type: Audio
A campaign that you were responsible for running has not been successful and your manager is not happy. You must have a meeting with them to discuss what went wrong.
Please record an audio script explaining some possible reasons why your campaign was not as successful as you hoped.
Question 3
Digital Marketing
Question Type: Video
While onboarding your new team member, they question you about whether you think focussing on inbound or outbound marketing is more important. Please film a response to them below.
INTERVIEW TOP PERFORMERS
How to interview a Junior Marketing Coordinator
Once your Vervoe skills assessment has surfaced the most qualified people for your open role, you can focus on interviewing these candidates. The interview should focus on any skills that require development that were highlighted from the skills assessment.
Now you know that candidates can do the job, the interview becomes more of a relationship building exercise where you can get to know the candidate on a more personal level, understand their motivations, and how they would fit in with the team.
Making An Offer
How much does it cost to hire a Junior Marketing Coordinator?
The US average for a Junior Marketing Coordinator is $46,016 according to SimplyHired.com while the reported average salary on Glassdoor amounts to $86,932. The top ten percent of talent acquisition managers earn up to $55,941 with the bottom ten percent receiving approximately $37,852.
Junior Marketing Coordinator Salary United States
Junior Marketing Coordinator salaries in the United States range from $37,852 – $55,941 (USD). Junior Marketing Coordinator salaries in the U.S will vary based on the location and size of the company.
Junior Marketing Coordinator Salary United Kingdom
Junior Marketing Coordinator salaries in the United Kingdom range from £18,000 – £29,000 (GBP). Junior Marketing Coordinator salaries in the UK vary largely based on location and the size of the company.
Source: Payscale.com
Junior Marketing Coordinator Salary Australia
Junior Marketing Coordinator salaries in Australia range from $46,000 – $65,000 (AUD). Junior Marketing Coordinator salaries in Australia vary largely based on location and the size of the company.
Source: PayScale.com
