Hiring Resources
How to create a skill assessment in 5 simple steps
Based on best practices from 8,000+ organizations, here's a foolproof guide for how to create a skill assessment personalized to your business.
By Siobhan Carlson·Aug 13, 2020
Siobhan Carlson
Siobhan is a dynamic B2B marketing professional with over 8 years of experience spanning small businesses to global SaaS enterprises and tech startups. Throughout her career, she has honed her skills across the marketing funnel, specializing in brand and strategy ownership, multi-channel demand generation, content marketing, account-based marketing, and performance marketing. Her proficiency extends to systems, processes, and data management, where she excels in marketing automation, CRM setup and management, and marketing analytics. Siobhan's focus has predominantly been on the APAC market, with additional exposure to European and US markets. She thrives in creative, collaborative environments, where her initiative, drive, and creative problem-solving skills can be fully leveraged. Outside of work, Siobhan is dedicated to furthering her education with an MBA, has a passion for hosting pub trivia, and is an avid listener of marketing podcasts. With her diverse skill set and strategic mindset, Siobhan is poised to drive impactful marketing initiatives and contribute to the growth of any organization she joins.
Hiring Resources
Can You Use Assessments for Passive Candidates?
There's a common misconception that passive candidates won't like taking an assessment. Hold your ground. Here's how you can use them as a competitive advantage.
By Siobhan Carlson·Jul 27, 2020
Hiring Resources
AI Recruitment
AI recruitment should save you time and money. How you can use AI in recruitment to *actually* automate recruiting. Includes tools, reviews, and case studies.
By Siobhan Carlson·Apr 12, 2020
Hiring Resources
Job auditions: The new way to hire
Could job auditions replace traditional hiring processes? Increase your candidate insights and improve retention using this old school meets new school approach
By Siobhan Carlson·Mar 22, 2020
Hiring Resources
How to hire remote workers
Knowing how to hire remote workers ensures your business is well-placed to attract, recruit and retain the talent you need to succeed.
By Siobhan Carlson·Mar 12, 2020
Team and Culture
Why we think facial analysis in hiring is wrong
Vervoe doesn’t do facial analysis in hiring. We never will. We'll explain what it is, how it’s used in recruitment... and why we’re so against it.
By Siobhan Carlson·Mar 2, 2020
Hiring Resources
Stop sending résumés to your hiring managers
Starting hiring collaboratively. Share top candidates across your business and make better hiring decisions with Vervoe. Hire based on merit, not background
By Siobhan Carlson·Jan 21, 2020
Hiring Resources
Should psychometric assessments be used for hiring?
Psychometric assessments are a popular tool used to make hiring decisions. Explore the reasons why they may not be the unbiased tool they hope to be.
By Siobhan Carlson·Jan 16, 2020