CUSTOMER STORY
World Outsourcing Solutions Converts 4 in 10 Podcast Guests Into Customers With Vervoe
World Outsourcing Solutions + Vervoe
About World Outsourcing Solutions
World Outsourcing Solutions provides virtual assistant services and business growth systems for business owners, headquartered in London, United Kingdom, with around 20 employees. Founder Yeukai Kajidori runs the Yeukai Business Show, a podcast that interviews successful business owners.
QUICK FACTS
- Industry
- Professional Services
- Headquarters
- London, United Kingdom
- Employees
- ~20
The challenge
The team managed podcast guest requests in spreadsheets, with assistants contacting each guest individually to schedule interviews and send questionnaires by email, which meant a lot of back and forth and several weeks to set up each episode.
The approach
World Outsourcing Solutions now uses Vervoe to qualify prospective podcast guests. Social media ads send applicants to an online Vervoe questionnaire, whose answers set the podcast agenda and help prepare questions. Suitable applicants receive automated scheduling and an offer of the company’s other services, with each new customer matched to a virtual assistant whose skills were tested through a Vervoe simulation.
The results
- About 4 in 10 podcast guests go on to become customers
- The podcast now runs as an automated lead generation channel rather than a manual, back-and-forth process
Vervoe has helped me streamline the process, generating more business and more money.
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