Assessments with ‘Customer Relationship Management’ Skill

The skills that are tested in this assessment for a Senior Digital Marketing Manager include how skilled the candidate is in creating marketing strategies, managing customer relationships, their digital marketing abilities, and leading a team. This assessment will test how a candidate utilizes planning tools such as the RACE Planning Framework to plan digital marketing strategies, how they would go about reviewing the marketplace and setting digital marketing objectives for the organization, ways that they suggest to measure customer satisfaction, activities to increase reach, and how they would build a high performing team.